One of the many services an SEO Salt Lake City business might provide is the creation of content solely intended to be read by web bots and not by humans. This article is in fact an example of this type of content. As a content creator, I was instructed to write an article consisting of three hundred to five hundred words. This content should contain at least two links to the customer website along with certain keywords. The idea is that the web bots reading the content will then optimize the customer’s website in the search result listing in reaction to a person searching for the specific keywords.
Because the content is not intended for a human to read the Utah SEO business does not particularly care if the content reads well or even makes perfect grammatical sense. All that really matters is that the content does not appear to be spam to the web bot. Obviously if the web bot makes the determination that the content is spam it will discard the content. If the content is discarded it will then not serve to optimize the customer’s website in search engine listings. It may even de-optimize the content depending on the algorithm of the search engine being used.
Content creators tend to be creative people by definition. As such, content creators also tend to take pride in their work and in almost all instances they endeavor to sign each piece of content they create with their own signature of excellence. It is in their nature and is encoded into their creative DNA. This creativity should be sufficient (at least for now) for any SEO Park City business to create content effective enough to convince even the most sophisticated web bot that the content it is reading is not spam.