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Month: June 2016

Outsourcing IT Functionality is no Sacrifice

iconWhen a Hebrew who lived at the time the Temple of Solomon was in existence wanted to make a sacrifice to God he first had to purchase the animal to be sacrificed and then bring it to the temple priest who would then perform the sacrifice. In a sense the Hebrew worshiper outsourced his oblation to the priest. In a similar way, when a business hires an IT support Austin to perform its IT functions it too has committed an act of outsourcing. Certainly in the case of the ancient Hebrew, he outsourced his sacrifice to the temple priest because that was the divinely prescribed procedure to follow. And rightly so, because the temple priest was specially trained in the proper ritual procedure to perform the sacrifice. Accordingly, the Hebrew worshiper could be assured that the sacrifice was being performed correctly and according to the preferences of the divine entity who would be the recipient of the sacrifice.

 

By way of comparison, the business that outsourced its IT functionality to a managed IT services Austin can achieve a similar level of assurance that the task it outsourced will be performed properly. This is no small burden lifted from the back of the business. Maintaining IT functionality is a tricky undertaking. It can quickly become a headache if it is managed by someone who does not know what he is doing or if the equipment has become old and out of date. As such, by outsourcing IT functionality these concerns no longer are a problem the business has to devote any energy towards.

 

It is a wonderful thing not to have to do everything one’s self. This is particularly true with tasks that require a specialized skill set. That is why the ancient Hebrew worshiper brought his animal sacrifice to the temple priest. This is also why modern businesses choose to outsource their IT functionality.

 

Why You Must Hire An SEO Company For Your Business

Why You Must Hire An SEO Company For Your Business

While Apple and Microsoft revolutionized the PC industry, it goes without saying that Facebook and Google have done no different with the internet.

With each passing year, both the latter companies continue to diversify their businesses given their quarterly financial reports continue to be as solid as ever.

It’s not going to change for a long time, quite honestly. The internet has become a need and not a luxury in these times.

Which brings us to the ever-growing importance of search engine optimization. Without a doubt, if you want to survive as a business, then getting in touch with the latest trends that can make your business go viral over the internet is vital.

An Introduction to Search Engine Optimization

So, what is search engine optimization?

Assuming that you use a search engine to look for business or product, entering a “keyword” is what you would normally do.

Depending on what you look for, you’ll find a number of results that is broken up into a few pages. As you should know, the first page is the one where you are most likely find what you are looking for. And if you didn’t know this already, most people rarely go to the second page.

Now, let’s say that you run a school. While people might type the name of the school and reach your website immediately, there are others who might not know the name of your school but wants to find one in your area.

If your school appears in the search results of the first page, you can be rest assured that your website visibility is in “good standing” with Google. Regardless of what you think, it really matters.

Of course, as you would already know, apart from local search you can also look for videos, information in the form of text, audio and even academic journals as well.

Despite this simplified explanation, search engine optimization, which can bring your website to the top of the search results without paying a cent, isn’t easy to implement.

Which is why there are SEO companies that can help improve your Google rankings. It’s definitely not advisable to experiment without the assistance of SEO experts.

3 Reasons Why You Need a SEO Company

Right off the bat, if you’re expecting immediate results, then hiring a SEO company. However, if you are patient and look at it as an investment especially if they’ve delivered results in your business niche, then it’s definitely worth considering.

That said, and based on what an SEO company normally does, here are 3 reasons why you should consider an SEO company for your business:

1: Code & Site Structure

Whether it is a few minor tweaks or a major overhaul, an SEO company will not only clean up your code but also remove errors that might affect your Google ranking. Also, an analysis of site structure as well as the addition of internal links will be carried out as and when necessary.

2: On-page content

If you want your website to be rank highly in Google, you have to remember that quality content will help you do just that. It goes without saying that you have to continue creating new content while also optimize the pages that are already at your website. In other words, creating and maintaining on-page content is an ongoing task that a Salt Lake City SEO company will perform.

3: Off-Page Presence

Remember: it’s not just about your website. Your off-page presence also matters. This involves directories where your business might be a part of and requires regular updates. Also, given that there are new directories popping up each month, adding your business to these sites will be an ongoing task too. Apart from this, submitting press releases about new company services or products as well as while finding non-competitive industry blogs to write for are tasks that will be undertaken. These are just as important since these factors can contribute greatly in improving a site’s rankings.

If you want to know more how you can improve your website’s visibility, get in touch with them for a free SEO report.