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Month: May 2016

The Latest Sign

SignMy neighbor is a displayer of sign shop Salt Lake City from his porch. His latest sign is a white square upon which is written in blue lettering “Yes, I ask you very confidently, ain’t she SUSAN!” This sign is intended to be quite literally a “sign” of support from the fifty something bachelor to a woman named Susan who lives across the street from him and is suffering from some disease, perhaps cancer. I have never met the man who lives in this house nor have I ever me the Susan to whom the sign is intended support.


I do not believe my neighbor purchased this sign or any of the previous signs he has displayed from a sign shop. It certainly appears to be hand made. I think perhaps this is part of its intended charm. He put the thought and effort into hand making a sign to help cheer up his neighbor across the street. Certainly this is a laudable action on his part but I do get the feeling from other people in the neighborhood whom I have met that this situation is a little embarrassing and awkward. Because his intentions are good it is hard to tell him not to do it. I suppose the neighborhood has collectively decided that it is not worth it to do anything and to just let it happen.


I suppose we can take comfort in the fact that his sign is relatively small. It is not like it is a vehicle wrap or some such. Incidentally, I did look up the lyrics because they were not immediately recognizable to me. It turns out that they are from a song entitled “Ain’t She Sweet.” Upon seeing this I realized that I did recognize the song. I suppose the take home message here is that signs and banners can be used for a variety of reasons. Some are good and some are bad and it is all a matter of perspective.

Electrical Dissonance

headThe classic text book psychological example of a situation that gives rise to the mental state known as cognitive dissonance is where a person walks into a dark room and flips on the light switch but the light fails to turn on. The human mind cannot stay put in a state of cognitive dissonance. It must come up with a reason for the failure of the light to turn on in order to resolve the cognitive dissonance. One solution might be that there is an electrical problem requiring an electrician Ogden to remedy. Perhaps the problem is not so serious and only requires the home owner to descend the steps into his or her basement to figure out which circuit breaker to throw.


Cognitive dissonance is the mental state of having inconsistent thoughts simultaneously. When the light switch fails to turn on the light the mind possesses the knowledge that the light switch was thrown but also possesses the knowledge that the light is not on. There is a certain degree of discomfort associated with the simultaneous possession of these typically mutually exclusive thoughts.
In a sense the house is a metaphor for the human mind. When the light switch does not perform its proper function there is the sense that something is wrong. Whether the problem requires an electrician Weber County or a psychologist to remedy the problem cannot exist in a state of not being remedied. Once the problem is remedied the discomfort associated with cognitive dissonance will lift and go away until the next situation giving rise to cognitive dissonance is encountered. In a similar way the electrician Davis County is akin to a psychologist who helps his or her patient to come to an understanding of the over all thought pattern in which the cognitive dissonance exists.